Cause related marketing

Cause related marketing offers your consumers a way to support Alzheimer’s Australia NSW through the purchase of your product or service. Evidence shows people are more likely to choose a brand that supports a charity over one that doesn’t, so this is a great way to engage your consumers. Although there are many models for this, the basic premise is that a portion of each sale is donated to Alzheimer's Australia NSW.

Cause related marketing at Alzheimer’s Australia NSW is about more than just a logo, we have some unique ideas which also engage your customers.

Companies interested in cause related marketing are required to commit to a minimum annual guaranteed donation which is assessed on a case by case basis.


Want to know more?

For more information please contact:

Helen van Nooten

Corporate Partnership and Promotions Executive

02 8875 4606